Open navigation
Free workbook + practical guide
Create a one-page brief for your AI use case.
Turn an early AI idea into a structured brief covering the problem, intended outcome, evidence, affected people, accountable owner and next decision.
About 20–30 minutes when you have the basic use-case information ready.
Made for people proposing an AI use case and the reviewers who need to decide what information, safeguards or specialist review should come next.
Excel workbook, PDF guide and three worked examples. Confirmed email required. Marketing is optional.
Who uses the brief
One useful output for the proposer and the reviewer.
The proposer uses the guided workbook to prepare the brief. The reviewer uses the completed brief to spot gaps, test assumptions and decide which evidence or review is needed next.
- For proposersTurn an early idea into a brief that explains the problem, intended outcome, evidence and ownership.
- For reviewersReview the same core information in one place instead of reconstructing the idea across emails and meetings.
- For the next decisionUse the brief to identify missing information and agree what evidence, safeguards or specialist review comes next.
What you receive
A practical pack for defining one AI use case.
- A guided Excel workbook that takes you through five practical steps
- A one-page brief created from your answers
- Prompts that surface gaps, assumptions and questions to resolve
- Three realistic worked examples
- A short PDF guide with practical completion tips
The Starter Pack helps prepare an AI use case for governance review. It does not assess risk, approve the use case or replace your organisation's legal, privacy, security, ethical, technical or procurement processes.